To this end, we have proposed several recommendations for the 2024-2029 mandate of the EU Institutions, including providing regulatory bodies with stronger tools and additional resources.

As we are committed to gaining more support and recognition for entrepreneurs, we have proposed several recommendations for the 2024-2029 mandate of the EU Institutions, including implementing incentives to make self-employment more accessible and appealing.

In order to recognise and promote Direct Selling as a valued skill-building opportunity, we have made several recommendations for the 2024-2029 mandate of the EU Institutions, including the recognition of in-company training for direct sellers.

Direct Selling, with 5.3 million European entrepreneurs involved in the sector and almost 30 billion € generated in Europe in 2023, brings multiple benefits for individuals that decide to become sellers, consumers and society and economy at large.

Seldia has been helping others to understand what Direct Selling is over five decades and we continue to do so. In this article, we explore what Direct Selling entails and what sets it apart.