Seldia has published its priorities for the 2024-2029 mandate of the EU institutions and several resources to explain the Direct Selling sector.
Category archives: Press Releases
Seldia welcomes Lifeplus as new member
Lifeplus has joined the Seldia family as a corporate member on 28 May 2024!
Happy, Experienced and Upskilled: SELDIA and Direct Selling Europe unveil 2023 Ipsos Survey Results
Seldia, The European Direct Selling Association in collaboration with Direct Selling Europe (DSE) contracted Ipsos to carry out an online survey of European Direct Sellers between 27 March and 21 April 2023.
Seldia Astra Awards 2023: Celebrating Excellence in the European Direct Selling Sector
The Seldia Astra Awards program is designed to acknowledge achievements of Seldia members and individuals contributing to the positive evolution of direct selling as a channel of distribution.
Seldia hosts the European Direct Selling Conference gathers in Brussels, and hosts fundraising for education and entrepreneurship in Ukraine
The European Direct Selling Conference gathers in Brussels, and hosts fundraising for education and entrepreneurship in Ukraine.
New Chairperson of the European Code Administrator body
Professor Evelyne Terryn is the new Chairwoman of the European Code Administrator (Seldia Ethics Committee).
Continued Growth Rates for Direct Selling in Europe
The sector has grown its sales with 3% in 2016 to reach 32.9 billion euros, and has seen a particular strong consumer interest in wellness, cosmetics & personal care products, which are the top product categories in the region.